Learn growth hacking techniques used by companies like AirBNB and Pinterest in the early stages to grow really fast on ultra low budgets. You’ll learn the completely legal ‘grey hat’ tactics that include exploiting loopholes in platforms to enable your business target and reach large audiences whilst giving you an unfair advantage over your competition. Jared Coding is one of Australia’s best-known growth hackers and is a mentor to Slingshot, Australia’s largest startup accelerator. This workshop is limited to 12 participants to enable Jared to spend time identifying low-hanging wins for each business. You’ll learn techniques that are being used now by growth hackers around the world and develop the ability to spot opportunities to outpace your competitors and see rapid returns on your marketing investments.

• Learn unorthodox strategies to leverage platforms including Facebook and LinkedIn to target customers, get leads and build your community.
• Leverage messenger bots to rapidly increase your audience.
• Learn strategies to collect data including large numbers of targeted email addresses and get the contact details of hard to contact people.
• Create emails that get delivered, opened and elicit a response.
• Understand how to make the most out of your content and PR. Learn to get to the top of Medium, increase the reach of your content and ’hack’ PR to ensure media stories about your business are picked up by publications such as Techcrunch.
• Learn to leverage other people’s content to grow your audience.
• Develop a strategy to get lots of positive reviews and boost your ranking on Google, iTunes or Yelp.

• Founders and their teams who want to grow their startup rapidly at low cost.
• Business owners and marketers who want to apply growth hacking techniques to attract customers.
• Marketing and social media managers who want to learn how successful startups leverage digital channels so effectively.

About the expert