Andre Eikmeier is cofounder of Vinomofo - the $100M wine retailer with a global community that’s transforming the wine industry. Andre and his cofounder launched Vinomofo from their garage in 2011. They understood from the start that they were in the business of building a movement, and they weren’t afraid to take risks. They stood for wine lovers with no bow ties and no bullshit. And they united a tribe who felt proud to be Mofo. Andre credits understanding brand and their community as the single differentiator which led to such rapid global growth and their defensible position in a competitive market.
Andre recently stepped down as CEO of Vinomofo to help companies build culture-led brands and unite their own tribes by doing things right. André is a thought leader and passionate speaker about failure, culture, branding, standing for something, building tribes, and being human.
Andre delivers a one day branding workshop, Brand Like a MOFO, where you'll create the foundation of a brand strategy that will unite your tribe of customers, create a sense of belonging, get people sharing and referring your products and build a defensible business for the long-term.
Andre delivers a full-day intensive ‘Tribal Brandstorm’ workshop in-house for founders, leaders and marketers to align purpose, brand and culture to unit their tribes.
Andre is available for coaching and consulting engagements ranging between a few hours or several weeks on a part time basis.
Andre is available for formal keynote presentations and informal lunch and learn sessions.
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